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FASHION-APPAREL-RETAIL5 MIN READ

Coach the stylist with questions, not orders

Use GROW questions to help a stylist improve outfit-building without simply giving instructions.

Harper H Stylist G Goal R Reality W Way forward Basket gap 20 sec The coaching moment Harper has strong customer warmth but sells mostly single items. Her ATV is 18 percent below the team average. The manager needs to build Harper's styling judgment, not just tell her to push more product. -18% ATV vs. team 1.3 items per transaction

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