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GRAPHIC-DESIGN5 MIN READ

Explain hierarchy without insulting the stakeholder

Use hierarchy language to respond constructively to 'make it bigger' feedback.

Sam S Marketing lead 1 Clarify 2 Trade-off 3 Commit Review moment 20 sec The ask Sam wants logo, discount, and QR code all bigger before the file goes to print. If everything grows, hierarchy collapses. competing first reads viewer action Framework 60 sec

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