Keep the Encoding Battlecards Handy
Recall quick rules for selecting and defending visual encodings.
comparison battlecard What is the first question in advanced chart encoding? What decision or comparison must the viewer make after the first scan? This prevents chart choice from becoming a taste debate. When should you use bars instead of bubbles? Choose the encoding that fits the viewer task, not the one that fills space. “Can we make the chart more exciting?” Can we make the chart more exciting? Your line Yes: let’s make the decision pop, not the decoration. I’ll sharpen the title, highlight the exception, and keep the evidence visible. Adding effects before clarifying the task. It accepts the…
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