Build a license grant from a messy brief
Draft a bounded license grant by translating a business brief into users, asset, use, territory, term, and limits.
Turn "global access to our image library for campaigns" into a grant that Marketing can use and Legal can monitor. MECE grant build: users -> asset -> allowed acts -> territory/channel -> term -> limits The shortcut is to write "worldwide marketing use." That phrase sounds efficient but hides agencies, paid media, print, merchandising, AI training, duration, and evidence. Users Name customer employees and named creative agencies, not "customer group" or "enterprise." Users are the first leakage point. If agencies need access, they should be named or bound by written flow-down terms. Asset and acts Cover the approved image library…
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