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ACQUISITION-SALES5 MIN READ

Map MEDDIC from messy notes

Extract MEDDIC evidence from unstructured discovery notes.

The CRM note says: loved demo, legal involved, wants proposal. Show the buyer-owned path from pain to business case to commitment. The common shortcut is to present proof before the buyer has agreed what problem the proof must solve. Metrics No metric yet; ask for current conversion loss and target lift A missing metric is a risk, not a blank to ignore. Economic buyer Legal is involved, but the business signer is unnamed Decision authority remains unproven. Decision process Proposal request must be tied to criteria, reviewers, and dates Process turns seller work into buyer commitment. Before Interested prospect, generic…

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