Commit to a Donor Stewardship Follow-Through
Create an implementation intention for a donor stewardship action.
Create one donor stewardship implementation intention. Use this for a first-time donor, a lapsed major donor, or a board-introduced prospect where silence would weaken trust. Situation: A first-time donor of $1,000+ has just posted in the CRM What I will do: I will send a personal note that references the donor's stated interest, names one concrete program update, and sets the next relationship step. Measure I will check: one visible behavior or response within 72 hours. Reflection: What changed, what resisted, and what will I adjust? We will check the committed action in 2-3 days because this lesson sets a…
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