Calculate a North Star From Raw Events

The team needs "weekly active teams," but the raw events include logins, page views, comments, project milestones, and invitations. Define entity, value event, time window, and exclusions before calculating the count. Counting any login as team activity would inflate the metric with passive or solo usage. Entity Entity = team, not individual user. The product promise is team collaboration, so the unit should be the team receiving value. Value event A team qualifies when at least two members act on the same milestone. Shared action is closer to collaboration value than isolated logins. Window Count qualifying teams per calendar week.…

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