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PERFORMANCE-COACHING5 MIN READ

Rewrite a vague goal into a coaching contract

Transform a vague growth goal into an observable coaching contract.

Noor's goal is Be more strategic, but neither Noor nor her manager can tell what behavior will prove progress. Use SMART to define evidence and GROW to preserve ownership: Goal, Reality, Options, Will. The common shortcut is to replace one abstraction with another, such as think bigger, influence earlier, or show more leadership. Those phrases sound senior but do not create a practice rep. Before Be more strategic in roadmap planning. After For the next four roadmap meetings, send a one-page trade-off note 24 hours ahead with decision, two options, customer impact, and recommendation; review the first two notes with…

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