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PERSPECTIVE-TAKING5 MIN READ

Read the room before the reorg message

Plan a change message by moving from leader intent to employee perspective.

The announcement Leaders are ready to announce a reorg. They understand the strategic reason, but employees have not had time to process what it means. A leader's cooled-down logic can miss the employee's first hot-state questions. Decision walk Far reason, close impact, real questions Use construal-level theory to translate strategy into the close-level questions employees will ask. Leader-only logic Explain the operating model and hope people infer the rest. A message that reduces avoidable guessing. Translate leader intent into employee impact before the room fills the gaps. 01 Pre-check 02 Message frame 03 After-channel Before noon The draft explains the…

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