PLANOGRAM-COMPLIANCE6 MIN READ
When a vendor asks for extra facings
Respond to a vendor's extra-facing request while protecting the authorized category plan.
Morgan M Beverage vendor rep A Acknowledge P Protect R Route Vendor pressure 20 sec The ask Morgan wants two extra facings for a new flavor. The current beverage planogram gives the SKU one facing in a secondary block. The vendor's data may be useful, but unauthorized facing changes alter the category plan. 2 extra facings requested 1 authorized facing today
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