Respond to common SMS consent and opt-out objections with clear, trust-preserving language.
If we show STOP language, more people will unsubscribe. A stakeholder wants to reduce visible exit cues. Your line Easy exit is part of trust. If a subscriber only stays because the exit is hidden, that is not a healthy SMS relationship. Treating trapped attention as retained attention. It reframes opt-out clarity as list quality, not lost revenue. Consent copy: vague versus clear Clarity may reduce low-quality signups, but it improves expectation quality. Can we add old phone numbers from the CRM to hit the goal? The team wants list size without verifying SMS consent source. Not until we can…
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