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SPONSORSHIP-MANAGEMENT5 MIN READ

Resolve the internal rights conflict without side deals

Use RACI to clarify who can approve a sponsor benefit and who must execute it.

Marco MR Event Operations Lead F Facts R Roles A Answer Internal conflict 10 min The snag The sponsor expects backstage creator access. Operations says backstage is already at capacity and content says creator permissions are closed. A blame conversation will not solve the sponsor answer. Role clarity will. 3 teams affected 1 sponsor promise at risk

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