Improve the display with a real loop

The reframe: stop rearranging and start learning. PDCA is useful when the team can change something quickly but could easily fool itself. Visual merchandising has that exact risk. A display may look more exciting, cleaner, or more on-brand, but the store needs to know whether the change helped customers decide. Plan Write a hypothesis in plain language: "Parents are not buying the science kits because the age range and first project are unclear." Choose one measure before moving anything. Do Change one variable for a short period. Add a price ladder, lower the shelf height, expose one demo unit, or…

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