UX-RESEARCH5 MIN READ
The Ethics Choice When Incentives Feel Too High
Choose an ethical participant-protection move in a UX research plan.
A startup wants feedback from gig workers on a payout product. Recruiting is hard, so the PM suggests a $350 incentive for a 45-minute remote interview. The target participants often make $90 a day. The study matters, but the incentive may pressure people to reveal financial details they would otherwise keep private.
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