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VENDING-MACHINE-BUSINESS5 MIN READ

Score the location, not the yes

Build a weighted location score that separates demand quality from the excitement of getting permission.

The move: make every location compete on the same criteria. A decision matrix turns a vague site judgment into a weighted comparison. For vending, start with five criteria: demand potential, competition, service burden, commercial terms, and product fit. Give each a weight. Demand may be 35 points, service burden 20, terms 20, competition 15, and product fit 10. Then score each location from 1 to 5 and multiply by the weight. The matrix is powerful because the easiest site is not always the best site. Permission, friendliness, and convenience can dominate your attention, while economics live in quieter details: a…

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