Use 5 Whys after a missed delivery
Run a 5 Whys analysis on a missed video delivery without stopping at blame.
A Monday teaser ships Wednesday and the team wants to move on quickly. 5 Whys: symptom -> repeated why -> process cause -> preventive action. The common trap is stopping at "the editor was slow." That may be partly true, but it rarely gives you a reusable fix. Problem State the miss specifically: Monday teaser delivered Wednesday, after the client campaign email went out. A precise problem statement keeps the analysis anchored to business impact, not general frustration. Why 1 Why late? The editor did not receive selects until Monday afternoon. This moves from vague editing speed to an upstream…
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