Quote the Pane, Not the Job
Define a window-cleaning job by the customer's visible requirement and acceptance evidence.
The move: translate customer language into acceptance evidence. A customer rarely asks for a process. They ask for a result they can see: brighter rooms, presentable storefront glass, no ladder marks on the siding, no streaks when the afternoon sun hits. Voice of the Customer helps you convert that desired result into a job requirement. Listen for the real job Ask what changed, what bothers them most, and how they will judge success. A homeowner selling next week cares about inspection-ready visibility. A cafe owner cares about first impressions before breakfast traffic. A property manager cares about predictable route completion…
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