Build-buy-borrow battlecards
Handle common objections to build, buy, and borrow choices.
Training is too slow. Build option under pressure. Response Agree for the immediate deadline. Build works when the skill is adjacent and the plan includes real project reps, so pair it with borrow if timing is tight. Pretending a course can replace practice by next month. It respects urgency while preserving internal capability growth. Hiring is too expensive. Buy option for a durable core gap. It is expensive if demand is temporary. If this capability is core for multiple cycles, buying lowers repeated vendor cost and creates ownership. Comparing salary to vendor fee without duration and ownership. It ties buying…
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