Worked Walkthrough: Build a Product Vision Board

The team describes the product as “an operations platform for modern service businesses.” Stakeholders agree with the sentence, but nobody can use it to decide what belongs on the roadmap. Target user -> urgent need -> product response -> business goal The common trap is writing a category label instead of a strategic choice. Category language sounds broad and confident, but it does not tell the team which user, need, or business outcome matters most. Name the target user Replace “modern service businesses” with “dispatch managers at regional field-service companies.” A specific user sharpens every later decision. Without it, the…

Sign up free — one personalized lesson every day, matched to your role and goals.

Already have an account? Sign in