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PRODUCT-STRATEGY5 MIN READ

Worked Walkthrough: Build the First Wardley Map

Create a first-pass Wardley map from a strategic initiative and use it to choose where to differentiate.

The initiative is “improve disruption recovery.” The team suspects infrastructure matters, but it lacks a shared picture of which components are differentiating and which are commodity. User need -> components -> evolution -> investment choice The common trap is starting from internal systems instead of the user need. That produces a technical inventory, not a strategic map. Anchor the map on the need Put “dispatch managers recover same-day schedule disruptions fast” at the top. This keeps the map customer-oriented rather than architecture-oriented. List the dependent components Add coverage rules, recommendation logic, technician availability data, messaging delivery, and identity. Dependencies matter…

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