ROADMAPPING5 MIN READ
Handle Executive Theme Pushback
Defend a specific roadmap theme by explaining its strategic filter and exclusions.
Dana D COO A Acknowledge T Translate F Filter Executive pushback 20 sec The moment Dana wants the theme to sound bigger. You need to keep the theme sharp enough to guide roadmap tradeoffs. If the theme becomes a broad label, every enterprise request can sneak back into the quarter. 1 theme controlling quarter capacity 6 enterprise requests waiting outside scope
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