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RETAIL-MERCHANDISING5 MIN READ

Run a Planogram Like a PDCA Experiment

Apply PDCA to plan, measure, and adjust a merchandising change.

The move: make every reset leave evidence. Plan the hypothesis Name the shopper behavior you expect to change. A display might aim to improve attachment, trade-up, navigation, dwell, or basket completion. The metric must match the behavior. Do the smallest useful change A controlled change is easier to read. If you move the product, change the sign, alter the promo, and update inventory at once, the result may improve but the team will not know why. Check and act deliberately Checking is not a vibe review. Compare actual signal to the expected signal, then act: keep the change, adjust the…

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