Runway Objection Battlecard
Respond to growth-versus-runway objections with a clear finance principle and trade-off.
battlecard A growth leader says finance is slowing the company down by questioning spend. If we keep worrying about runway, we will miss the market window. I am not trying to make us timid. I am trying to make sure each growth bet has enough runway to prove payback or learning before it forces a worse decision. The response validates urgency while reframing runway as option preservation. It asks for proof timing instead of arguing growth versus caution. Do not answer with a generic no, because that confirms the anti-growth frame. Do not approve spend without a proof threshold, because…
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