COMMUNICATION-INFLUENCE1 MIN READ
Improving Brand Awareness
Use the GROW model to clarify goals and create actionable plans in marketing.
Improving Brand Awareness SCENARIO · USING THE GROW MODEL Sasha wants to boost the company's brand awareness through social media engagement. The situation 0:00 The exchange 0:03 The takeaway 0:32 Sasha Alex, what’s your goal for increasing brand awareness this quarter? 0:07 Alex I want to double our social media engagement by the end of the month. 0:11 What’s the reality of our current engagement levels? 0:14 We're currently seeing around 500 interactions per week.
Read the full lesson
Sign up free — one personalized lesson every day, matched to your role and goals.
Already have an account? Sign in