COMMUNICATION-INFLUENCE1 MIN READ
Giving Direct Feedback
Always combine care for your team with direct feedback to help them improve.
Giving Direct Feedback SCENARIO · GIVING FEEDBACK Alex, the marketing manager, needs to address a branding issue with Jamie, the designer. The situation 0:00 The exchange 0:03 The takeaway 0:27 Alex Jamie, I appreciate your creativity, but we need a stronger brand consistency. 0:09 Jamie I thought the latest designs were good. What do you mean? 0:12 While they look great, they don’t align with our brand guidelines. 0:16 I see. But I thought we were pushing the envelope.
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