Apply RICE Prioritization step by step to a concrete ecommerce situation.
comparison A holiday ecommerce backlog has too many plausible bets. RICE: Reach x Impact x Confidence divided by Effort. Stakeholder volume can masquerade as prioritization. Reach Quantify who the change touches. High-traffic category filters affect more shoppers than logged-in-only widgets. This makes the step auditable for the ecommerce team instead of leaving it as an opinion. Impact Name the behavior expected to change. Better filters should shorten product finding and increase qualified PDP views. This makes the step auditable for the ecommerce team instead of leaving it as an opinion. Confidence Weight the evidence. - write the observable shopper behavior…
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