Quick Reference: Story Spine Cards
Recall the core story spine moves for leadership communication.
card-deck comparison battlecard What does the 'And' do in a leadership story? It establishes the stable context the audience can recognize. Keep it short. The 'And' is the ground, not the whole landscape. What does the 'But' do? It names the meaningful turn: risk, friction, opportunity, contradiction, or new evidence. If there is no 'but,' the story may only be a topic. Which opening is a story rather than a chronology? The story version tells the audience why the update changes a decision. Objection: "Isn't ABT too simplistic for complex work?" Your line ABT is not the whole analysis. It…
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