Use catchball to turn a top-down priority into an aligned, executable annual objective.
Catchball is how strategy learns before execution starts. A priority sent downward without translation usually comes back later as rework, local gaming, or passive delay. Intent before tasks Hoshin starts with a few breakthrough objectives, not a long project list. The point is to define what must change at enterprise level before teams jump into activity. Translation before commitment Catchball is the structured exchange that tests whether each level can translate that intent into an annual objective, measure, owner, and risk. The conversation is not resistance. It is deployment design. Why the loop matters Teams know where process friction, customer…
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