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TELEMARKETING-TELESALES5 MIN READ

Talk Price Without Losing Value

Coach a buyer through price pressure using alternatives and scope.

Jordan Lee JL prospect 1 Acknowledge 2 Clarify 3 Advance Conversation moment 20 sec The live line A CFO says, "Your competitor is cheaper. Why should I pay more?" A defensive reply closes the door; a precise question can reopen it. 3 turns trust can rise or fall quickly The framework 60 sec

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