REAL-ESTATE-FUNDAMENTALS5 MIN READ
Tell a Broker Your Number Without Burning the Bridge
Explain a lower offer using BATNA, valuation evidence, and relationship-preserving language.
Marlene MB Investment sales broker 1 Basis 2 Pressure 3 Path Broker call 4:00 p.m. The pressure Marlene wants to know whether you can get closer to the seller's $12.5 million ask. The relationship matters, but your BATNA and underwrite set the boundary. $12.5m seller ask $11.2m supportable value
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