Rewrite a Feature Into a TikTok Hook
Apply AIDA to rewrite a feature-led TikTok script into a viewer-led hook, proof, and CTA.
The starting script says: Our bottle uses triple-wall insulation and premium steel. Shop now. It is accurate, but the first second sounds like packaging copy instead of a viewer problem. AIDA: Attention -> Interest -> Desire -> Action The common trap is opening with the feature because the team is proud of it. That makes the viewer do the hard work of translating the fact into a reason to care. On TikTok, that translation often takes longer than the viewer's patience. Attention Open with the lived problem: Your 8 a.m. coffee should not taste like regret at 10:15. The line…
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