AIDA Prompt Deck For Short Videos
Recall and apply AIDA prompts when drafting short marketing videos.
AIDA What sequence should a short marketing video still earn? Recall the four persuasion jobs. Core model Opening line: product-first or pain-first? Compare For cold or lightly warm viewers, pain-first usually earns Attention and Interest faster. What proof belongs in the Desire beat? One concrete before-after, customer result, workflow reveal, or evidence point that shows the better state is real. Avoid stacking every proof point. Short videos need the proof that best supports the action. The stakeholder says: Can we just end with book a demo? The video is a cold 30-second awareness clip. Your line We can use demo…
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