Skip to main content
VISUAL-THINKING5 MIN READ

Dual-Code the Decision

Turn a verbal decision into a paired word-and-picture representation that reduces misunderstanding.

A sketch is not decoration; it is a second handle on the idea. Dual coding asks you to combine verbal and visual material so people can encode, compare, and retrieve the same concept in more than one way. Why a paired sketch works A sentence is linear: it unfolds one clause at a time. A sketch is spatial: it shows what is bigger, earlier, connected, blocked, or missing. When a team is wrestling with priorities, risks, or tradeoffs, the spatial version exposes assumptions that the sentence hides. What to draw first Do not start with icons or polish. Start with…

Read the full lesson

Sign up free — one personalized lesson every day, matched to your role and goals.

Already have an account? Sign in

← Back to library
Contact us