INTERACTION-DESIGN5 MIN READ
Walk An Empty State Into A Useful First Action
Turn empty states into orienting, task-relevant starting points.
Blank tab Insights area with no connected data. The user needs to know whether the product is broken, waiting, or ready for setup. Cause, promise, action A useful empty state explains absence, previews value, and starts the next step. Empty is a state with a job. Explain absence Step 1 The tab has no records. What copy starts best? Preview value Step 2 The user asks why setup is worth it. What should the empty state promise? Start action Step 3 The user has little time. What action design is strongest?
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