Diagnose the Stage Leak From a Conversion Table
Read a stage conversion table and identify the highest-leverage intervention.
Find the most important stage leak in this funnel and pick the best intervention. Inspect conversion where volume is still high and buyer commitments should be advancing. Teams often chase the noisiest final-stage number even when the biggest volume loss is happening earlier. Read the table Discovery → Demo: 72% (90 deals), Demo → Proposal: 31% (65 deals), Proposal → Close: 42% (20 deals). The percentages matter, but so does how many deals are exposed at each transition. Find the high-volume leak Demo → Proposal is the largest loss point while deal volume is still substantial. A weak mid-funnel transition…
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