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STORYTELLING-BUSINESS5 MIN READ

Client Site: Pick the First Slide Move

Select a client-meeting opening that turns a status update into a decision-ready narrative.

Dana has one minute to frame the update before the COO pulls the room into operational questions. What opening should Dana use to create the right business story? Open with Caldera's exception-resolution goal, name the depot-delay risk, and preview the one decision the data will support. Right. This gives the client the hero role, introduces tension as an evidence-backed turning point, and makes the next charts serve a decision. Start with the project timeline, the completed workstreams, and the team's progress since the last steering meeting. Weaker. It makes the vendor team the hero and delays the inciting business problem,…

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